11万酒瓶印失踪儿童信息, 公益还是炒作？(3)

这一批114949瓶酒上印有1000名失踪儿童的信息和帮助他们回家的线索。  [原文来自：www.11jj.com]

The promotion is part of the “Baby Back Home” project, under China Charities Aid Foundation for Children (CCAFC), a national public-raising foundation under the administration of China’s Ministry of Civil Affairs.   [本文来自：www.11jj.com]

信息是由中华少年儿童慈善救助基金会旗下的“宝贝回家”项目提供的。

The foundation has also cooperated with bottled water brands and takeout box makers to expand the circulation of information about missing children.

A bottle of Dianxiaojiu sells for 20 yuan ($3) and the entire profit —8.7 yuan — will be donated to the CCAFC, Ye Weiwei, who works for the foundation, told the Global Times on Thursday.  

基金会的叶玮玮告诉记者，一瓶酒卖20元，企业会将8.7元的全部利润（去除成本和税费）捐给基金会。基金会此前也曾经和其他公司合作把失踪儿童的信息印在矿泉水瓶和外卖盒上。

The precise number of bottles has a literal meaning in Chinese. The company has pledged to undertake “one” charitable project “once” a year through “four” seasons. Nine, in Chinese, is a homophone for long-lasting. 

这次捐赠的是114949瓶，意思就是说酒厂每年做一次，四个季节长长久久的做。

While most people praised the company’s action, some suspected it was just a performance to gain reputation and sell products.  

有些网友质疑这家公司是在作秀来获得名气，但经理肖独峰在接受中新网采访时说：“我们把所有我们捐的产品全部都把它卖出去，一分钱都不收到公司来，那么这种可能性就不是在作秀。”